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D David Williams
Healthcare Platform Development UX/UI Accessibility API Integration Search Multi-Site Architecture

Barton Health Hospital Website

Redesigned a multi-site healthcare platform with provider search, patient tools, and accessibility improvements, increasing annual pageviews by 45%.

2013
Barton Health
Lead Designer & Developer
Barton Health Hospital Website homepage

🚀 Overview

Led the redesign and redevelopment of Barton Health’s primary website and nine additional public-facing properties, transforming the organization’s digital presence into a modern, accessible, and user-friendly healthcare platform. The new system improved patient access to care, streamlined internal operations, and supported long-term scalability.

👤 My Role

Lead Web Developer & Designer responsible for UX/UI design, frontend and backend development, system architecture, accessibility improvements, and delivery across multiple web properties and internal platforms.

⚠️ The Challenge

  • Outdated, non-responsive website limiting access across devices
  • Poor user experience for patients searching for providers and services
  • No centralized or scalable system for managing healthcare content
  • Limited accessibility compliance in a healthcare-critical environment
  • Fragmented digital ecosystem across multiple websites
  • Need to support both patient-facing and internal operational systems

🛠️ The Solution

Platform & Multi-Site Architecture

  • Redesigned and redeveloped the primary hospital website and nine additional public-facing sites
  • Established a consistent design system and improved overall performance
  • Built and designed an internal SharePoint platform for organizational use

Patient Search & Provider Discovery

  • Developed a medical provider and specialty database
  • Enabled users to search by doctor, specialty, and services
  • Improved patient ability to find relevant care quickly

Patient Tools & Scheduling

  • Built a lab reservation system with automated submissions to administrators
  • Streamlined appointment workflows and reduced manual processing

System Integrations

  • Integrated MyChart to provide access to:
    • Appointments, Medical records, Patient information

Connected the website to critical healthcare systems

Internationalization & Inclusive UX

  • Developed a fully responsive website (early adoption of responsive design)
  • Implemented Spanish translation using Smartling to expand accessibility for non-English users
  • Improved usability across devices and diverse user groups

Accessibility & Compliance

  • Integrated Siteimprove to monitor and maintain accessibility standards
  • Ensured adherence to Web Content Accessibility Guidelines (WCAG 2.0 A)
  • Established ongoing processes to support accessibility compliance and usability improvements

Analytics & Optimization

  • Implemented Google Analytics and Google Tag Manager
  • Enabled tracking of user behavior and engagement
  • Provided insights for ongoing optimization

Performance & Infrastructure

  • Integrated Cloudflare for caching, security, and optimization
  • Deployed on Rackspace for reliable hosting
  • Improved page load performance across all sites

📈 Outcome / Impact

  • Increased annual pageviews by 45%
  • Redesigned and unified 10 total websites
  • Delivered a fully responsive experience across all devices
  • Improved patient access to providers and services
  • Streamlined internal workflows with integrated systems
  • Expanded accessibility with multilingual support
  • Improved accessibility and compliance with WCAG 2.0 standards
Screenshot of Barton Health Hospital Website home page

🧰 Tech Used

SharePoint ASP.NET jQuery Smartling Accessibility Rackspace Bootstrap CSS Google Tag Manager Google Analytics